From the mid 1950s till about 1980,
Vacationland stamps were given to customers who shopped at local merchants who
were part of the Vacationland Stamp Association. One stamp was
given for every ten cents that was spent at a participating store. When the
book was filled, it could be redeemed for $3.00 at any merchant who
participated in giving and redeeming Vacationland stamps.The large
advertisement below stated: “It’s Like Receiving Free Money.”
In 1976 the value of a book filled with Vacationland
stamps increased to $4.00.


