The Sandusky Booster

Albert B. Pierpont owned and operated Pierpont Advertising Service, at 605 E. Washington Street in Sandusky, Ohio. Pierpont Advertising was the publisher of The Sandusky Booster from about 1927 to 1942. The publication’s purpose, as told in its masthead, was to “Boost Sandusky by Patronizing Sandusky Store Owners.”  A microfilmed copy of The Sandusky Booster from February 7, 1930 is available at the Sandusky Library Archives Research Center. The publication stated that it provided economical advertising for Sandusky merchants, who offered values for Sandusky housewives. 

Ebertshauser’s Grocery, at Decatur and Jefferson Streets, advertised fancy roasted Alaskan reindeer meat, and Lusitania Portugal sardines. A haircut at Patterson’s cost thirty five cents, and a marcel wave was fifty cents. John G. Heyman, a local coal dealer, ran two advertisements in The Sandusky Booster, and stated that “I can make it hot for you!”  The Citizens Banking Company promised safety, courtesy, promptness, and cheerfulness. The Pelican and Martin’s Confectionery sold a variety of sweet treats just in time for Valentine’s Day. Silk stockings were a popular item sold by the Kugel Brothers store “on the Avenue.”

Here are a few more advertisements from Sandusky businesses in 1930:

The prices of groceries and lunches were very reasonable in 1930. Mulheran’s Restaurant at the Sloane House featured a thirty five cent lunch plate and a fifty cent dinner (about $7.50 in today's money).

Visit the Sandusky Library Archives Research Center, to view The Sandusky Booster as well as several decades of the Sandusky Register and other local newspapers, dating back to 1822.